What is SEO?
Search Engine Optimization, or SEO, is the practice of increasing the quantity and quality of traffic to your website through search engine results.
In other words, SEO is a process of improving your web pages so that the content is easily found by users searching for relevant terms in Google or alternative search engines.
Why does SEO matter?
SEO is important because it can greatly improve your web presence on search engines and traffic to your dealr.cloud website.
This means that when a user, for example, types "2019 Acura MDX in Denver" into Google, you want your 2019 Acura MDX page to be at the top of the listing - one of the first pages the user sees.
Improving your website's SEO, in other words, will pay dividends over time as your content will be properly displayed within search results and, as a result, generate consistent traffic.
How can I improve my SEO for my dealr.cloud website?
As discussed above, your dealr.cloud site is subject to the same web processes that govern how easily customers can find your site's content.
The best way to improve the visibility of your site on search engines is to include as much original content on your pages as possible. Here, content refers to all of the original text composing the page itself (e.g. vehicle description, features, equipment, etc.)
It's important that the content is originating from you and not copied & pasted from another site, as search engines are capable of registering that and ranking the site lower.
The next step for optimizing the website is to write out the content, or keywords discussed above, for the page itself. This will serve as the meta-data for your website and will show up in search engines.
If you're confused, that's okay! Thankfully, the dealr.cloud website editor makes this easy for you to fill out and understand. For steps on how to improve your SEO in the dealr.cloud website editor, see this article, here.